Operations management refers to the activities, decisions and responsibilities of managing the resources which are dedicated to the production and delivery of products and services. Operations basically are activities, but it is usually considered that these activities are planned and coordinated since they normally require a certain scale of capital and human resources. Managing operations involves structuring and coordinating work. While this also includes and is applicable to most human activity, operations management is mostly concerned with the production and delivery of products and services.
The part of an organisation that is responsible for this activity is called the operations function and every organisation usually have one, or a similar version of it, as delivery of a product and/or service is the reason for existence.
Operations Managers are the people who are responsible for overseeing and managing the resources that make up the operations function. The operations function is also responsible for fulfilling customer requests through the production and delivery of products and services.
To illustrate the importance of Operations Management to the success and continuity of a business venture, it is best to analyze an existing business as a starting point. In doing so, we are able to harvest actual accounts which can be assessed towards the principles and practices of a sound business operation.
Coca-Cola, the product that has given the world its best-known taste was born in Atlanta, Georgia, on May 8, 1886. Coca-Cola is the foremost drink company in the world and manufactures, markets, and distributes of nonalcoholic drink with having about 500 beverage brands. The company manufactures and distributes sodas, waters, fruit juice, teas and coffees and energy drinks. With the help of the world’s principal drink distribution system, consumers in more than 200 countries consume the company’s drinks with over 1.6 billion servings every day, the Coca-Cola system has successfully applied a simple formula on a global scale: “Provide a moment of refreshment for a small amount of money- a billion times a day.”
The Coca-Cola Company and its network of bottlers comprise the most sophisticated and pervasive production and distribution system in the world. More than anything, that system is dedicated to people working long and hard to sell the products manufactured by the Company. This unique worldwide system has made. The Coca-Cola Company the world’s premier soft-drink enterprise. From Boston to Beijing, from Montreal to Moscow, Coca-Cola, more than any other consumer product, has brought pleasure to thirsty consumers around the globe. For more than 115 years, Coca-Cola has created a special moment of pleasure for hundreds of millions of people every day.
The Company aims at increasing shareowner value over time. It accomplishes this by working with its business partners to deliver satisfaction and value to consumers through a worldwide system of superior brands and services, thus increasing brand equity on a global basis. They aim at managing their business well with people who are strongly committed to the Company values and culture and providing an appropriately controlled environment, to meet business goals and objectives. The associates of this Company jointly take responsibility to ensure compliance with the framework of policies and protect the Company’s assets and resources whilst limiting business risks.